Plain ivory cream fabric with a soft matte linen-cotton texture

Tap the swatch to see it larger. Colours on a screen are a guide, not a match, so come and feel the real cloth.

Ashley Wilde

Loire Ivory

Name: Loire Ivory
Brand: Ashley Wilde
SKU: LOIRE

Loire Ivory is a quietly luminous plain with a soft ivory cream surface and a gentle linen-cotton texture. The colour reads warm and airy rather than stark, giving the cloth an easy, softened brightness.

soft ivory cream plain none smart both

Ask Ruth about this fabric See it in your room

See this fabric on Ashley Wilde's own site, then order it through us.

About this fabric

Woven in 70% cotton and 30% linen, this Ashley Wilde fabric has a natural-looking handle that suits light domestic upholstery as well as drapes and blinds. At 142cm wide and tested to 18,000 rubs, it offers a practical everyday performance for relaxed seating and window treatments. The visible colour is a restrained ivory with a faint warm undertone, so it sits closer to cream than white and catches the light with a soft matte finish. Its plain style and subtle weave make it especially useful where you want texture without pattern. Made in India, it has a reassuringly grounded, fabric-led feel that works across classic and contemporary interiors.

How to use it

Use Loire Ivory to soften timber, stone and painted finishes, especially in rooms that need more light without a stark white contrast. Its warm ivory tone is ideal for tailored blinds, relaxed curtains or understated upholstery in calm, elegant schemes.

A calm ivory that keeps a room feeling light and refined.

Ashley Wilde Verona Collection Fabric

Specification

Composition: 70% Cotton, 30% Linen
Country of origin: India
Rub test: 18,000 rubs
Style: Plains
Suitable for: Light Domestic Upholstery Drapes And Blinds
Weight: 340 gsm
Weight (per linear metre): 483 g/m
Width: 142 cm

Specification as published by Ashley Wilde. We will confirm the current details with them before you order.

Made up by us

Every metre we order is cut, sewn and fitted in our own Heybridge workshop, with Simon over every stage. Reupholstery, bespoke pieces, curtains, blinds and headboards.

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See the whole collection

Pairs well with

Loire Ivory is a quiet cloth, so it carries a pattern beside it: one of these on the curtains and this on the chair. Mixed across the houses we hold, which is the part a single supplier's book cannot do.

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Paint that goes with it

Two ways to take the room. Both colours are from houses we hold, so a pot can come off the same order as the cloth. Screens shift colour, so treat these as a direction and bring the cloth to the shelf before you buy the paint.

To sit quietly behind it

Birch White Light

Sanderson · #ece8df

To stand against it

Vineyard

Sanderson · #777976